No time to run ads right.
You’re on the job all day. Ads need attention you don’t have time to give.
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See if it fits your area — 30 seconds.
Meta ads → Fast follow-up → Booked estimates
What do you do?
More leads. More meetings. More clients.
See if you're a fit — takes 30 seconds.
The problem
You don’t lack skill.
You lack time.
Unoptimized ads are money left on the table. And when you’re busy doing the work, finding the next job gets pushed aside.
Leads go cold in hours.
By the time you call back, the homeowner has already called someone else.
Agencies send reports, not jobs.
A report won’t fill your calendar. Real conversations with homeowners will.
What we do / How it works
We handle the leads.
You handle the work.
Your growth partner, from the first ad to the booked estimate.
- 01
We run your ads.
We build and run your Meta ads targeting homeowners in your service area.
- 02
We follow up fast.
Every lead gets followed up fast — text and call, no form sitting cold.
- 03
We book the estimate.
We qualify the lead and book the estimate straight onto your calendar.
- 04
You close the job.
You show up and close the job.
What’s included
The whole job.
Not half the service.
Ads alone aren’t enough. We take care of the follow-up and appointment setting, too.
- Meta ad campaigns + creative
- Ongoing testing and optimization
- Lead capture forms
- Speed-to-lead follow-up
- Lead qualification + appointment setting
- CRM pipeline
- Monthly results review
You own your ad account. Ad spend is paid directly to Meta, separate from our fee.
Other Services
- SEO
- Social media management
Who we work with
Built for people
who build things.
- General Contractors
- Custom Home Builders
- Remodelers & Renovators
- Carpenters
- Roofers
- Handyman Services
- HVAC
- Landscapers
Ways to start
Start on your terms.
Pricing is set on the call, based on your goals and ad spend.
Month-to-Month
No long-term contract.
Keep moving forward, one month at a time.
60-Day Trial
See real results before committing.
Give your campaigns time to prove themselves.
ROI Guarantee
Money back if you don’t see a positive return.
Talk through the guarantee terms on your call.
Every plan is built around your service area, your budget, and how much work you want.
Why Easy Marketing
Your ads.
My attention.
I’m Edu — Eduardo Caldera, founder.
I’m a local college student based in the Boston area, with a background in media production and videography.
I work directly with every client. When you call, you talk to the person running your ads — not an account rep. I build the creative, stay close to the results, and keep you in the loop.
Local roots. Direct accountability.
FAQ